Fundraising

Search for operating and investment funds

Fundraising is the process of raising funds from various sources to finance an organization's activities. These sources may include:

Individuals: one-off or regular donations, legacies, etc.
Companies: patronage, sponsorship, donations in kind, etc.
Foundations: grants, calls for projects, etc.
Government bodies: public subsidies, calls for tenders, etc.

Fundraising isn't just about asking for money. It's a structured process that involves several steps:

Defining needs: identifying the projects to be financed and the resources required.
Defining a strategy: choosing the most appropriate collection methods (calls for donations, events, crowdfunding campaigns, etc.) and target audiences.
Implementation of actions: creation of communication materials, organization of events, management of relations with donors, etc.
Monitoring and evaluation: measuring the results of the actions taken and adapting the strategy accordingly.

Fundraising is essential for public interest organizations (associations, NGOs, foundations, etc.) that lack sufficient resources of their own to carry out their missions. It is also used by businesses, particularly startups, to finance their development.

Different forms of fundraising:

Traditional fundraising: based on direct contact with donors (mail, telephone, events).
Digital fundraising: use of digital tools (emailing, social networks, online donation platforms).
Crowdfunding: raising funds from a wide audience via an online platform.

In short, fundraising is a set of techniques and strategies aimed at raising funds to finance projects or organizations. It requires a professional approach and a good understanding of different fundraising tools and methods.